Buying fresh food online offers you three things: convenience, access to options, and conservation of resources. You can shop from home, while at the office, or while out with friends. You can alternate two or more online grocery stores, compare prices, and check estimated delivery times before closing your order. And you save hours of shuffling from stall to store, haggling prices of one kilo of chicken or five litres of vegetable oil.
People need to eat—to add calories, to fuel productive work, or simply to spark joy. Many of us make weekly or biweekly grocery shopping trips so we don’t run out of items when we need them. Recent research indicates that Nigerian workers spend an average of N58,000 of food each month — thrice as much as they budget for rent.
If you’re not getting your fresh food online, you possibly:
- Enjoy in-store shopping: A 2022 survey showed that people enjoy shopping for groceries in-person. They don’t mind the sweats, the stress, the bodily exhaustion on returning home.
- Fret about deliveries: People don’t like paying (too much) for delivery. People also don’t like having to plan their schedule around a delivery expectation, or chasing dispatch riders via multiple calls.
- Worry about the freshness of items: The time taken from sorting groceries at a warehouse, processing your order, then shipping them to you – aargh! What’s to say the products will still be as fresh when delivered?
The platforms below fix these concerns with premium online grocery delivery services across major cities in Nigeria. They are:
- PricePally
- FreshMart
- Supermart.ng
- The Market Foodshop
- FoodLocker
- 247Foods
- GoLemon
Online Stores to Get Fresh Food in Nigeria.
You can start your online grocery shopping experience with
PricePally
PricePally is an online grocery store for fresh food and other home supplies. We are committed to making food more affordable and accessible by enabling customers to buy directly from farmers and wholesalers.
How PricePally Serves Users
PricePally enables accessible online grocery shopping for Nigerians in Lagos, Ibadan, Abuja, and Port Harcourt. We collaborate with farmers dedicated to tireless work to ensure food continuity, regardless of the state of the economy. This unprecedented partnership ensures that shoppers can purchase farm-fresh food items, soup ingredients, and other groceries at market prices.
PricePally fulfillment centres, planted in central axes of these major cities, affirm our commitment to on-time delivery. You can simply hop on our website or mobile app, register an account within minutes, fill in important details like residential address and phone number, and start shopping your fresh food online.
If WhatsApp is your preference, you can start shopping with April, our custom shopping assistant on WhatsApp. No sweats broken, no hidden charges.
Select PricePally Features
PricePally users can start their shopping experience either via their mobile or desktop browsers or the PricePally app. The platform, having undergone several iterations, is designed to ease user’s shopping experiences with features like:
My Order
You can stay organized with our improved My Orders feature. All your orders will be categorized for easy tracking into Pending (Orders that are pending, in progress, or processing), Failed Orders (Orders that have been canceled or failed payment), and Delivered (Orders that have been successfully delivered).
Option to Select Quantity
We have streamlined the process of selecting product quantities. The option to pally has been simplified. Now, you can select your desired quantities directly from the product options or by clicking “add to cart.” This makes your shopping experience more flexible and convenient.
Wallet Integration
Managing your funds is easy with our new wallet integration feature. Each customer will receive a wallet account number upon registration and verification. Simply transfer funds to your assigned account number, and your wallet will be funded automatically. You can use the amount in your wallet to pay for the items you have in your shopping cart. This means quicker transactions every time you get fresh food online with us.
Custom Floor Selection
We take “doorstep delivery” literally with our custom floor selection. Whether you live on the ground floor or the highest floor of a high-rise, you can select your preferred floor where your order will be delivered. We display delivery costs, which vary depending on the selected floor, during the ordering process, ensuring transparency and convenience.
Reorder Feature
Our updated grocery platforms now include a Reorder feature that allows you to replicate past orders – or favorite items – in a blink. You can save time and enjoy a faster shopping experience by easily adjusting quantities, removing items, or adding new products to your previous orders according to your current needs and preferences.
In the coming months, we’re adding group delivery options for our shoppers who enjoy purchasing in groups. We’re also including an edit order feature that lets you edit an order post-payment, and a scheduled delivery feature for setting up scheduled deliveries on a recurring basis – weekly or monthly.
Groceries on PricePally
The important question: what groceries can you buy on PricePally? The right question: what groceries can’t you buy on PricePally? We offer a diverse spread of groceries sorted by categories. Fresh produce? Check. Ata rodo, tomato, and other soup ingredients? Check. Multipurpose Garri ijebu that fills both eba and soaking needs? Check.
From beverages and drinks to chia seeds, ginger, cloves and other organic items, PricePally packages the best products at fair deals to fulfil your grocery requirements.
Want to stock up on essential household items? Running out of detergent or dishwashing soap? PricePally’s got you covered.
Customer Experience
PricePally customers partake of the good life that shopping with PricePally offers. We take extra care to package our products to ensure that they maintain 100% quality on arrival at your doorstep, a quality our customers appreciate.
Here are a few ways we create the most amazing customer experience for our customers:
Quality Products
Our direct access to farms across the country enables us to regulate the quality of fresh produce shipped to our fulfillment centers, and to our customers. Through PricePally Farmers Liaison and Collation Center, an unprecedented liaison collaboration with farmers, our liaison officers are trained to handpick premium farm-fresh items that satisfy our customers’ subtle and voiced grocery cravings.
A customer commends PricePally’s packaging and delivery service.
Trusted Service
Since 2019, PricePally has consistently delivered farm-fresh produce and other related groceries to homes across the country. Our fulfillment centers, distributed from Lagos to Ibadan, Port Harcourt, and Abuja, foster this seamless delivery experience. On delivery, we offer same-day and next-day deliveries per customer’s requests. We’re also working on adding scheduled deliveries, for more flexibility, soon.
Delivery Coverage
PricePally delivers to multiple locations across our four operating cities. In total, we deliver to over 600 areas altogether, and to 350+ in Lagos alone. Live in Lagos, Ibadan, Port Harcourt, or Abuja? We can be right at your doorstep in no time.
Special Services
We offer custom extra services ranging from picking food items (like beans) to cleaning soup ingredients (fishes, pepper, etc). Simply select the special service you need, and we’d create a premium experience for you.
Buy for Someone
Good food is a love language. So we encourage our customers to show love to friends and family by buying fresh food from PricePally and delivering to their friends and family in Lagos, Ibadan, Port Harcourt, and Abuja.
The best thing is, you don’t have to be in these four cities to buy for someone. So the next time you want to remind your bestie that you miss them? Send them farm-fresh food with PricePally.
Multi-option Purchase
PricePally offers competitive pricing with our multiple purchase options that let you buy either in bulk or in minor quantities. This means that whether you’re a business owner working with large quantities of food, a working-class Lagos single, or a family of five, you can enjoy better prices with our alternative shopping model.
Shopping with PricePally delivers premium satisfaction that triggers heartfelt outbursts like the one captured below.
Want to partake of this delight? Get started with shopping with PricePally here.
FreshMart
FreshMart is a Delta-based platform that lets users source groceries of a wide selection including fish, chicken, vegetables, fruits, etc. They also offer household items like toiletries, cosmetics, and cleaning products. They provide same-day delivery, ensuring customers receive their orders promptly.
Select FreshMart Features
FreshMart facilitates online shopping with:
Top-Brand Groceries
FreshMart sources their groceries directly from some of the top industry brands such as Heinz, Honeywell, FrieslandCampina, and Dufil Prima food. This ensures that they only deliver guaranteed products to their customers.
Personalized Shopping
To kickstart a shopping experience with FreshMart, users are prompted to fill an enquiry form on their website, including a reachable email address and phone number, as well as your desired list of groceries. Given this, you can tailor and submit your shopping list as you want, covering all your grocery needs.
FreshMart Groceries
FreshMart provides groceries across different categories including soup ingredients (vegetables, meat, chicken, fish), fruits, snacks, drinks, alcohol, and canned goods. They also sell household essentials toiletries, beauty products, cosmetics, cleaning products, medicines, books, office supplies, and lots more.
FreshMart Customer Experience.
Once you fill up a shopping request on FreshMart, your order is processed towards order fulfillment. Because the platform relies on submitted requests to process orders, they offer 24/7 customer support to ensure that no request is missed. With this, they’ve served over 4500 clients since inception.
Supermart.ng
Supermart.ng sells 10000+ groceries to customers across multiple Lagos areas. Their catalogue of products includes fruits, vegetables, meat, chicken, fish, toiletries, cleaning products, snacks, drinks, and more. You’d also find your preferred Vaseline or cosmetic product right on Supermart.ng
Supermart.ng Features
Supermart.ng eases online grocery shopping with features such as:
One-stop grocery shopping
Need to mark off a diverse list of home essentials and groceries? Supermart.ng has you covered with everything from kitchen items to bathroom essentials. Their focus on serving Lagos customers ensures they offer the best deals for products in all categories, saving customers the stress of store-hopping.
Seasonal Sales
Seasonal shopping is a different level of stress, of price haggling and food scarcity. Supermart.ng helps you shop during special seasons at no extra cost. You can plan your Christmas, New Year, or even Black Friday online shopping with Supermart.ng and get the best deals at low prices.
Groceries on Supermart.ng
Supermart.ng lists their groceries by categories such as fresh foods, naija foods, oils and sauces, snacks, drinks, frozen foods, alcoholic beverages, toiletries, health and wellness products, baby foods, cleaning items, and other necessary essentials. Products from top Nigerian brands, from Dufil Prima Foods to FrieslandCampina, converge at Supermart.ng.
Customer Experience
Supermart.ng facilitates a good customer experience with same-day delivery across areas including Lekki, Ajah, Yaba, Ikeja, and other central areas. Customers can create an account via the website or mobile app to start shopping.
For first-time shoppers, Supermart.ng gives a flat discount (N2000) if you buy products worth at least N30,000. All you need to do is sign up for an account to benefit from this.
The Market Foodshop
The Market Food Shop is an online platform operating out of Lagos, Nigeria, offering a wide range of products, from fresh produce and frozen foods to pantry staples and ready-made meals. They source high-quality items from trusted suppliers. This promises customers fresh and authentic ingredients.
Select Features on The Market Foodshop
The Market Foodshop simplifies the shopping process with features such as:
Multi-option Purchase
If you’re shopping on a budget, you can review multiple pricing and packaging options for each product to choose one that aligns with your spending limits. This feature also caters to individuals shopping for a large group, or those looking to send as a gift within or outside Nigeria.
International Deliveries
With The Market Foodshop, you can send specific products to loved ones in the UK, US, or Canada. These deliveries incur an additional fee and take up to 14 days to be processed.
Market Directory
The Market Foodshop provides Market Directory, a careful selection of food wholesalers and distributors operating in the Nigerian market. Through thorough screening, the directory helps food vendors and other food-related businesses find the best wholesalers and food distributors in the Nigerian market.
The Market Foodshop Groceries
The Market Foodshop sells a range of groceries found in Nigerian households. Groceries are categorized as dried foods, fresh foods, natural products, ready-to-eat foods, and frozen foods.
Customer Experience
Purchasing from The Market Foodshop? The platform offers a user-mindful shopping experience with seamless payment and delivery options. You can curate your list of items by browsing products on their website, or reaching out on WhatsApp.
Payment is straightforward, with options like Paystack and bank transfers, making the shopping experience convenient and reliable. The platform offers same-day delivery for all orders processed (with payments confirmed) before 10am. All other retail orders are delivered the next day.
FoodLocker
Serving customers in Lagos and select Ibadan communities, Food Locker offers a diverse range of products, including fresh produce, packaged foods, and household essentials. They cater to both individual consumers and businesses, with a focus on providing high-quality items at competitive prices.
Select Features on FoodLocker
FoodLocker spices up the online grocery market industry with features such as:
Favourable Return Policy
FoodLocker guarantees 100% quality on all fresh produce. However, in cases of damaged products, or wrong deliveries, FoodLocker offers a twenty-four hour payback window in which the customer receives a full refund of the purchase price. They also allow customers keep the faulty groceries if they would like to.
In-store Pickup
Shopping on FoodLocker happens both offline and online. Operating from Jericho, Ibadan, shoppers within this axis can begin a purchase online and pick up their groceries from FoodLocker’s Building. This is particularly appealing to shoppers who prefer to see and hand-test their groceries when shopping.
Flexible Deliveries
Food Locker runs a delivery policy that invites users to select a convenient delivery date and time. Before orders are shipped out, the platform contacts users to confirm their availability at the pre-selected time. Though this guarantees 100% delivery success, it may also mean that users won’t receive items fresh from the farms.
FoodLocker Groceries
FoodLocker sells a range of groceries – raw and processed – including baking products, baby foods, cereals, pasta, meats, fruits, oils, vegetables, and biscuits. Thier groceries promise 100% quality.
Customer Experience
FoodLocker improves the customer’s experience by simplifying shopping. You only need to login or register an account, flip through different categories, and add items to cart. Payment is processed through processing services like Paystack and Fluttewave. You can also pay with bank transfers.
The platform delivers to customers across multiple locations in Lagos, and to a few select locations in Ibadan. They also run a discount club that offer discounts for bulk orders, available to customers in both Ibadan and Lagos.
247Foods
247Foods is an online store in Nigeria that offers a wide range of products, including fresh produce, meats, seafood, pantry essentials, and more.
Select Features on 247Foods
247Foods facilitates online shopping with features such as:
7-Day Return Policy
Bought something you later found out you don’t need? Within a seven-day window, you can return any groceries, provided you’re willing to bear the costs of shipping the product. All returned goods must also be in good condition, undamaged, and recognizable. 247Foods processes refunds using the same payment channel the customer originally used.
24/7 Customer Support
Being 247Foods, it’s no surprise that the platform provides a 24/7 customer support system. This includes a live chat feature integrated into the website (I tested the live chat and received a reply, within a minute, telling me that the customer support agents were busy but I could leave a message that would be processed via email as soon as possible). For urgent requests, you can send a WhatsApp message to their customer support lines.
Groceries on 247Foods
247Foods sells groceries across multiple categories – essential foodstuff (rice, beans, and garri), meats, fruits and vegetables, etc. They also sell soup ingredients – tomato, pepper – alongside spices for sweetening the soup.
Customer Experience
Beyond offering round-the-clock customer support, 247Foods also provides ease of payment and order placement. They assure customers of security and trackable payments with payment options like MasterCard, Visa, and Verve.
While the platform’s landing page might not offer the most convenient navigation – given its design and the occasional popups – you can start shopping simply by signing up for a new account or logging in as an existing user.
GoLemon
Can we call GoLemon the youngest, the last-born of the family? Launched in 2024, GoLemon aims to revolutionize the grocery shopping experience in Nigeria with eco-friendly grocery packaging. The platform offers a wide range of fresh and organic products sourced directly from local farms.
GoLemon Features
GoLemon presents their uniqueness with features such as:
Sustainable Packaging
Promoting sustainability, GoLemon turns away from nylons, delivering orders in reusable paper bags and crates. This reduces waste and clutter and lets customers buy into creating an eco-friendly environment.
GoLemon Collab
GoLemon lets you invite people into collaborations and make shopping decisions together. To collab and add someone to your lists, you’d input their phone numbers, grant them primary or secondary access, and send an invite. They can now accept your invitation and start shopping together (with you).
Reusable Shopping Lists
On GoLemon, create multiple shopping lists for your shopping needs. You can then set these lists as one-time purchases or recurring purchases per your preference.
Custom Shopping Instructions
Want your beans packaged in a specific way? Like your plantains overripe or your vegetables chopped before shipped? Input custom shopping instructions for the team and you’d have it that way.
GoLemon Groceries
GoLemon serves 7000+ products and groceries cutting across all categories including soup ingredients, fruits, vegetables, canned foods, beverages, grains, cereals, fishes, and baking products. You can also request new products on the app if these products aren’t listed.
Customer Experience
GoLemon ensures that its products are delivered fresh to customers’ doorsteps. The platform, which is expanding into new regions, ships groceries to customers in some Lagos cities including Victoria Island, Lagos Island, Gbagada, Ikeja, and Egbeda.
The app charges zero service fees and zero shopping fees. You can order by visiting the website and scanning a barcode to download the app. Alternatively, you can search the app on your mobile’s app store.
Comparison Table
Conclusion
When it comes to deciding whether to shop with online grocery stores like PricePally, it all comes down to one question: don’t you like to relax and be taken care of?
Partnering with PricePally, or any of the online grocery stores above, grants you just that. Ease of shopping, friendly prices, flexible delivery options, and premium satisfaction. Want to start partaking of this experience? Start shopping with PricePally by creating an account here.
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