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Press Release

PricePally Launches HER Program to Empower Women Delivery Partners in Lagos  

Company Updates, Press Release
2 min read

PricePally, Nigeria’s leading online platform for affordable, farm-fresh groceries, has launched the HER (Hold • Earn • Ride) Program, a women-only delivery partner initiative designed to provide steady monthly income, health and vehicle insurance coverage, and a clear path to tricycle ownership.

The flagship edition of the program is launching in Lagos in partnership with Trade Lenda, with the goal of onboarding female delivery partners and creating more economic opportunities for women within the food and logistics ecosystem.

A Path to Income, Stability, and Ownership  

Through the PricePally HER Program, participants will benefit from a structured support system that helps them earn consistently while building long-term financial independence.

Benefits of the program include:

  • Opportunity to earn over ₦200,000 per month
  • A pathway to tricycle ownership in 18 months or less
  • Vehicle and health insurance coverage
  • Consistent work with a fast-growing food company
  • Access to fuel-efficient tricycles designed specifically for delivery use

By combining access to assets, steady work, and financial support, the HER Program is designed to help women build sustainable livelihoods while contributing to more efficient last-mile delivery operations.

Who Can Join  

The program is open to:

  • Women aged 18–35
  • Individuals interested in delivery work, with or without an existing tricycle
  • Women who can ride or are willing to undergo training
  • Applicants living in Lagos, with priority given to those on the mainland
  • Responsible individuals ready to work and pursue financial independence

Interested applicants can learn more and apply through the official program page.

Expanding Opportunities for Women in Logistics  

Speaking on the launch, PricePally emphasized that the HER Program reflects its commitment to building a more inclusive and sustainable food distribution system.

“At PricePally, we believe economic opportunity should be accessible to everyone. The HER Program is designed to empower women with the tools, training, and support they need to earn consistently, build assets, and achieve long-term financial stability,” a company representative said.

Trade Lenda, PricePally’s financing partner for the program, is supporting the initiative by providing structured financing and support systems that make asset ownership achievable for participants.

About PricePally  

PricePally is a leading online platform committed to making food more affordable and accessible by enabling customers to buy farm-fresh groceries directly from farmers and wholesalers. Through community-based buying, PricePally reduces food costs and promotes food security.

About Trade Lenda  

Trade Lenda is a digital lender providing strategic financing across the agricultural value chain, including SMEs and farmers across emerging markets. The company develops tailored financial solutions that unlock business potential and drive sustainable economic impact.

Author

  • Michael Emmanuel is a marketer & writer with experience in verticals including ecommerce, finance, and hospitality. He enjoys cooking, or watching other people share their cooking experiences.

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